URC website
odontoiatrica urciuolo

Design for web

Website + logo

Odontoiatrica Urciuolo

Daniele Latini — graphic & media design

old logo urc

before

odontoiatrica urciuolo

after

❌ the old logo was too generic, often mistaken for a pharmacy

❌ it didn’t contain the company’s name

❌ the red colour is often associated with danger or emergency

❌ the rod of Asclepius (snake and stick), a symbol of ancient medicine, was no longer needed

✅ the new logo quickly communicate this is a dentist’s studio

✅ it contains the company’s name

✅ the new colour palette is friendly and non-threatening

✅ modern, versatile and flexible for use on a variety of media

old logo urc

before

❌ the old logo was too generic, often mistaken for a pharmacy

❌ it didn’t contain the company’s name

❌ the red colour is often associated with danger or emergency

❌ the rod of Asclepius (snake and stick), a symbol of ancient medicine, was no longer needed

odontoiatrica urciuolo

after

✅ the new logo quickly communicate this is a dentist’s studio

✅ it contains the company’s name

✅ the new colour palette is friendly and non-threatening

✅ modern, versatile and flexible for use on a variety of media

old logo urc
odontoiatrica urciuolo

slide left/right for before/after

also from the same client

Design for printing

Brochure

Odontoiatrica Urciuolo

Daniele Latini — graphic & media design

For any inquiries do not hesitate to contact me

For any inquiries do not hesitate to contact me

Daniele Latini logo

Daniele Latini — graphic & media design  |  copyright © 2021 — all rights reserved